As a new year unfolds, many of us embark on the journey of new personal growth, setting resolutions, creating goals, and dreaming of brighter days ahead. One powerful practice that has gained popularity is selecting a “Word of the Year” to serve as a guiding theme for the next twelve months.

I love this practice. Choosing a Word of the Year serves as a compass, guiding actions, decisions, and mindset throughout the year. For me, I use it as a mantra and when I see the word or its meaning to be out in the world, I believe it’s God and the Universe giving me a real world cue of support.

Choosing a Word of the Year is a highly personal process. It’s about selecting a word that resonates with your values, goals, and aspirations.

My Word of 2024: Conjure

At its core, “conjure” means to create or call forth something, and carries a sense of magic and transformation. It’s a word that encapsulates the essence of creativity, and it aligns with my desire to tap into my inner wellspring of ideas and bring them to life.

Just as a magician can conjure something seemingly out of thin air, I want to harness the power of my creativity to bring about positive change in my life and the lives of others. This word reminds me that creativity is not just about making art; it’s about using my unique skills and talents to inspire, heal, and uplift.

By selecting “conjure” as my Word of the Year, I’m committing to exploring my creativity more deeply, embracing unconventional thinking, and daring to dream bigger. It encourages me to believe that I have the power to manifest my artistic visions and make them a reality.

“Conjure” also implies a sense of mystery and the unknown. When we conjure something, we often step into uncharted territory, where possibilities are endless, and outcome are uncertain. This word encourages me to embrace ambiguity, have courage, and venture outside the comfort zone.

“Conjure” inspires me to be fearless in my creative pursuits and to discover the magic that lies beyond the boundaries of what I already know.

As a mantra, “conjure” reminds me to stay true to my unique voice and vision… brew my own special spell. It will serve as a reminder of the magic and the transformative potential that lies within me.

I encourage you to consider choosing your own Word of the Year—one that resonates deeply with your personal goals and aspirations. It doesn’t have to be a word as unique as “conjure”; it could be something as simple as “growth,” “joy,” or “balance.”

The key is to select a word that ignites your passion, inspires your journey, and guides your path toward a brighter, more fulfilling future.

Here’s to a year of conjuring our dreams, embracing the magic of creativity, and illuminating the world with our unique brand. May your chosen word of the year light your way to a year of growth, inspiration, and transformation.